Thursday, May 24, 2012
Upload Video Guidelines
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Below are a few guidelines, which, if adhered to, will ensure your
video meets the preliminary requirements set forth to be published by
http://www.mkausa.org.
Upload to the Site 
For videos less then 10 minutes, please use the below upload process. 1. If you do not have one already, create your free account with youtube. 2. Once logged in, visit our group page on youtube. http://www.youtube.com/group/mkausa  3. Click on the "Join This Group" link.  4. Now you are ready to add vidoes to the MKA USA group. There are two methods. a) Suggest videos that you've found on Youtube that you think will be interesting to MKA USA audience. Do so by selecting as a "favorite" and then adding to group. b) Uploading your own video. Click on the "Upload a Video" button and follow the instructions.  Please turn off ability for visitors to provide comments. 5. Once you've uploaded your video, it has to be approved by MKA USA. We will inshalla do so with 48 hours of submission, and are alerted by e-mail to do so. Have more than one person review your final product and give input. Not just people with in your circle of influences, but get input from those who do not necessary share your views. Do NOT use copyrighted music in your videos. If you are interesting in submitting your video to MTA, best solution is to mail a DV tape to Muhtamim Sami-o-Basri . Tapes will consolidated and sent to MTA every four months. Pre-Production Duration: For airing on http://www.mkausa.org or MTA channel 1 (info channel) the program can be of any duration. Every Majlis should strive to submit one 3-5 minute video each year to be shown on mkausa.org. The ideal duration of a program to be aired on MTA International should be 28 minutes and 30 seconds or 58 minutes and 30 seconds. Content: Most programs can be split into three categories. Religious Programs Programs that focus on Taleem or Taribiyyat subjects. These kinds of programs often require less editing/production effort, but need to be 100% accurate with content. Think of a visual textbook. Challenge can be to make it visually interesting and entertaining. Examples include filming:
MKA USA/Jamaat Videos Programs that provide viewers with insight into what makes your Jamaat or Majlis unique. These programs are a great way of sharing best practices, inspiring others and can be a way to showcase local talent. These videos probably won’t be shown on MTA, but are perfect for http://www.mkausa.org Examples include:
Travel/Fun/General Videos Videos that are non-religious in nature. Focused on entertaining the viewer. Examples include
Be Prepared: While being spontaneous can be entertaining, some people do not have a personality that lends itself to being spontaneous. It would be a good idea to have your video scripted. For instance, if you are doing an interview, the questions that the interviewer is going to ask should be ready and the interviewee should know what is going to be asked. At the same time, be careful not to overdo it, to the extent that the actor is just reading a speech. In live interview, unscripted wholesome humor is okay and encouraged. Modesty: Make sure the video respects and is aligned with the Jamaats pardah policy. Both men and ladies should adopt the parda guidelines outlined in the Quran. For Ahmadi participants, a reasonable dress code dictated by the weather and custom is appropriate. A cap/topi is not necessary for non-religious programs. For women, pardah is necessary including the covering of the face. For non Ahmadi guests on the program or in the back ground, customary dress is permissible. Music: Generally there should be no background music. Natural sounds are permissible. If there is music in the scene such as during a festival which is recorded as part of the picture, it can be included. Any music necessary for the narration is permissible. We have included simple music in low tones in several of our programs and they have all been accepted. Please note that several NASA programs were bought and transmitted with their original music. Avoid hard music. Natural sounds such as wind, water, rain etc. Nazms can be an effective alternative to music. Professionalism: Try to look at your video from the eyes of your audience. Things that you think are entertaining may not be so in the eyes of the audience. For Instance, you may think having one of your cute aftal will be liked by everyone, but it may be boring for others to watch. Stay away from inside jokes, but don’t be afraid to use wholesome humor. Have Fun: Don’t be afraid to make your videos fun. For instance, use a moderator with an outgoing personality and let them be themselves. Don’t be too serious or afraid of being creative or cutting edge. If you go overboard, we will let you know. Don’t be afraid to think outside the box. Balance professionalism and fun. Production & Editing We suggest you use review the “5 Steps to Making A Video ” document and/or the “How to Make A Video ” program on the website for more tips on how to use a camera, lighting, and editing tips. Make sure you have consent prior to filming anyone, especially non-Ahmadi guests. You can capture there verbal consent on video or have them sign a release form. If you use Urdu/Arabic, make sure to add subtitles or translation. Pay attention to the aesthetic elements of the video. Make sure the lighting and audio are presentable. There’s nothing more discouraging than finding your recording is too dark or hard to hear. Perhaps, do a test video to iron out these problems prior to the final recording. If doing a documentary, do your research. Know what you will record and what you will say about what is recorded. Do the research, storyboarding, and planning well in advance. Don’t get over anxious to start recording. Also keep in mind that you are representing the jamaat. Any statements you make will get attributed to the jamaat. If you are unsure about the jamaat’s stance on an issue, consult with someone to get clarification. Try and highlight the international side of the jamaat. Be inclusive for diversity. For simple 3-4 minute programs with one camera, free movie editor software such as iMovie or Windows Movie Maker will suffice. For more ambitious projects having a professional editors such as Final Cut Pro, Avid, or Adobe Premier will be very helpful. |
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